July 9, 2025
Blakely in Cologne 2025
A Week of Community, Culture and Connection
We recently wrapped up an unforgettable week in Cologne, Germany, marking a major milestone in our journey to connect with our growing European community. From June 25th to 30th, we brought the full Blakely experience to the heart of the city - through fashion, fitness and unforgettable moments with our loyal supporters.
The week kicked off with an exclusive influencer party on Thursday, June 26th, where creators, ambassadors and friends of the brand came together to celebrate Blakely’s presence in Germany. Guests were treated to an early look at upcoming collections, while enjoying a relaxed evening designed to reflect the spirit of the Blakely lifestyle - authentic, driven and community-led.
Our two-day pop-up store followed on June 27th and 28th, hosted at the stunning Eventloft by Hej Love Cologne. Visitors from across the region stopped by to explore a curated range of Blakely pieces, from our signature core styles to the latest arrivals such as the ‘Days of Summer’ collection. The energy in-store was amazing, and it was a pleasure to meet so many of you face-to-face.
To close the trip, we laced up our running shoes for the first-ever Blakely EU Run Club on Sunday, June 29th. Starting at the iconic Kölner Dom, a group of runners - both new and experienced - joined us for a 5K route through the city. It was a special way to round off the week, combining our passion for wellness and community with the stunning backdrop of Cologne.
This trip marked more than just our first major EU activation - it was a celebration of connection, momentum and the power of community. Thank you to everyone who joined us, supported us, or stopped by to say hello. Cologne, we’ll see you again soon.
